FESTIVALS & LATE-NIGHT
Priceless
2006-present, Belden Town, CA
Role: Event Manager 2010-2017
Priceless is a 1,200-person three-night art and music festival up on the Feather River in Belden, California. We pride ourselves on creating an event that feels intimate and has a family vibe while still taking care to bring high-caliber music, a balance that can be difficult to strike while still staying affordable to our target audience. Priceless is known for creative and homey touches that you won’t find at other festivals—handmade merit badges, pop-up food booths giving away a free midnight snack, an elaborate costumed theme party in the middle of the afternoon, a secret teahouse hidden in the woods...
I was on the founding team for this festival back in 2006, and from 2010-2017 I was the event manager. I led a staff of 70 with a crew of 100 volunteers, and I steered the event through growth spurts, regulatory change, evolving budget processes, and a population cap.
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Mad Hatter’s Tea Party
Priceless Party-within-a-Party 2007, Belden Town, CA
Role: Event Lead
Each year at Priceless (described above) we throw a special themed pop-up party-within-a-party, a chance for everyone at the festival to dress up, come together, and show off their creativity for a few hours. In 2007 I co-produced the first official party-within-a-party, the Mad Hatter’s Tea Party.
Dr. Seuss Birthday Party
Priceless Party-within-a-Party 2008, Belden Town, CA
Role: Event Lead
Each year at Priceless we throw a special themed pop-up party-within-a-party, a chance for everyone at the festival to dress up, come together, and show off their creativity for two hours. In 2008 I designed and produced the party-within-a-party, a Dr. Seuss Unbirthday Party with an extremely elaborate decor plan.
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Spring Training
2009-2016, Oakland, CA
Role: Co-Lead
Spring Training is a 500-person day party in Joaquin Miller Park in Oakland, thrown annually since 2006 by False Profit. I was the event co-lead for years 2009-2010 and 2013-2016.
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False Profit Events
2006-present, San Francisco Bay Area, CA
Role: Event Manager, Event Planner
False Profit, Inc., is a community and 501c3 event production company that believes in better living through better corporations. For over 15 years we’ve produced a wide array of events centered around art, music, dance, and community engagement. I’ve been an event planner and manager for False Profit since 2006, leading crews of 5-50 people in consensus-based decentralized event planning for all-night dance parties in warehouses, happy hours at local bars, raves in the desert, and more. The accompanying gallery includes a smattering of examples from Stimulus, EVAC, Art Appreciation, Avant, Equity, the Tuesday Night Party, and more.
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